Category: Social Media

Coke, one of the leaders in social media management, released their “10 Principles for Online Spokespeople.” It establishes a great framework of how people should view online conversations (and offline conversations, for that matter). Companies like Nestle wish these rules were released a bit sooner. Be Certified in the Social

Had my first Trophy Cupcake this evening. I must admit, it's better than a regular cupcake. # Twitter is a good indicator of box office revenue. http://bit.ly/clCXDo # Fantastic video from the NFL combine overlays top performer and average joe running the 40. http://bit.ly/9nhayt # I used to use Digsby

Tomorrow is the day that I loathe to use the Internet. April Fools day is the occasion everyone and their hillbilly uncle uses to attempt to prank each other with fake news stories. Google was among first to the party with their semi-humorous dating site Google Romance among the best.

It was a good sports week! The opposite of “organic” food is not “inorganic.” It still has carbon. Sorry Barry Estabrook – http://bit.ly/bgpNmm 2:28 PM Mar 20th You can skip commercials while watching replays of games on CBS.com! 1:42 PM Mar 20th Wow, Nestle could use some help managing their

Sometimes people are so focused on the 24-hour news cycle, they miss the bigger picture. Take, for instance, David Paterson and his fall. The NY Times lobbed a series of investigative pieces against him, but after the first few, bloggers and analysts assumed that there was no big news. My

Add this one to the list of reasons companies will continue to reduce magazine ad spend: I was reading the Jan-Feb 2010 edition of Harvard Business Review and came across this gem: If Accenture, who dropped Tiger Woods back in mid-December, can’t alter an ad 2 months before distribution, you

Facebook is shaking in its boots. They have a great platform, but haven’t monetized it yet. And then Google swoops in with a tremendous value proposition called “Buzz.” In short: Integrates various programs inside and outside of Google, including Gmail, Picasa, Twitter, and Reader No friend-ing needed. People you email

There is such an East Coast Bias on Twitter. As far as the subject matter goes, it’s no worse than any other medium. But I’m talking about when people tweet: See that spike between 9 and 10 am EST? Twitter users on the east coast can basically wake up and

I read a disturbing statistic on the Royal Pingdom blog today (a great source for Internet and social media BOEs): Out of 27.3 MM Twitter users, 4.25 MM follow Ashton Kutcher. That’s 16%! That’s way too high. If you’re following Ashton Kutcher, do us all a favor and unfollow. The